|To subscribe digital version of the magazine - Click Here
There are a significant number of differences between print and digital magazines:
- Persistence - Digital magazines remain available as long as the publisher allows.
- Eco-friendly - Digital magazines consume no paper, ink or chemicals.
- Interactive - Digital magazines can provide links to your website or instant access or ordering.
- Contemporary - Digital magazines are no less a publication than an email is less than a letter. They appeal to a large, younger demographic that are Web 2.0 tech-savvy, early adopters looking for information and generally unafraid to take a risk.
- Search Engine Friendly - Digital magazines can be indexed by leading search engines, providing yet another way to draw readers to your message. Readers looking for specific information can arrive at a digital magazine page just as easily as they may at a web site.
- Economical - Compared to print magazines, advertising dollars are not paying to fund three to four copies for every one sold on a news stand, in addition to their transportation and eventual disposal.
- Professional - Most digital magazines today are equal to their print competitors in presentation, editorial quality and photography. Indeed, readers seem to love them; 88 percent of the 11,642 respondents to a study by Texterity and BPA said they were very satisfied or satisfied with their digital magazine experience.
- Adaptive - Digital magazines can accommodate the latest in consumer electronics preferences (e.g.- iPhone editions). They can also be "shelved." Most publishers offer the option for the viewer to read the publication online, or to download it for off-line reading. They can be archived and retrieved for future reference.
- Timeliness - Digital magazines can deliver information sooner than print publications. Long lead times are a thing of the past.
- Dynamic - Digital magazine technology continues to develop and will bring additional enhancements in the near future.